Salon Social Media Planner

When you’re busy running a business, it can seem like too much hassle to post every day to Facebook or Instagram. But it doesn’t have to be a big deal!

Use this Post Planner at the beginning of every week and you’ll have different kinds of content to post as your week gets busier.

To use the Planner:

  • Think about your clients and what they’re doing during the week
  • Set aside 10 minutes a week to fill it out
  • Get started by planning out 3 posts for the coming week and slowly build to 7

Also, Social Media is a great team sport. Try pinning up the Post Planner in your salon and ask your staff to contribute their content ideas.

Template:

DAY & DATE WHAT WHEN DONE
M      
T      
W      
T      
F      
S      
S      

Sample Posting Schedule:

  • Monday – Humour – Share a comic, humorous image, meme or phrase
  • Tuesday – Interaction – Ask a question, share a photo, content or quiz, or post a fill in the blank sentence
  • Wednesday – Current News – Share POSITIVE news about your business, industry, community
  • Thursday – Giving Back – Feature customers, giveaways, coupons or discount
  • Friday – Day in the Life – Share photos from your business or feature an employee
  • Saturday – Education – Tell people about your products, how to use it, what it can do
  • Sunday – Big Ideas – Share expert advice or a short quote